Tough times and technology advancements portend a coupon usage renaissance among U.S. shoppers, based on survey results released ICOM Information & Communications  (ICOM). 

Of the 1,529 U.S. consumers who responded to a recent ICOM survey, 67% said they are much more likely, or somewhat more likely, to use coupons during a recession. The breakdown was 45% percent much more likely and 22% percent somewhat more likely.

According to CouponInfoNow.com, an online resource for planning coupon promotions, over 331 billion dollars in potential consumer savings were distributed through coupons in 2006.  Consumers redeemed over 2.6 billion coupons.  Approximately 140 million consumers used coupons in the preceding 12 months, with usage across ethnic and demographic lines.

"The consumer incentive certainly is there," said Peter Meyers, ICOM marketing vice president. "Look at it this way: households of two adults and two children who use coupons wisely can save 25% on their grocery bill annually, without cutting purchases. That saves $2,400 a year based on a typical $800 a month grocery spend, which outstrips the $1,800 economic stimulus check this family has coming in May from Washington."

GroceryGuide.com has spotted another hot value.

The first 10,000 people to respond to this offer by clicking on the link below, will receive a Clean Home Journal Fresh Starts Gift Pack from SC Johnson, which includes the following FREE full size samples:

 
    * Glade Air Infusions

    * Ziploc Brand Zip 'n Steam Microwave Steam Cooking Bags (one pack of 10 medium-size bags)

 
And more! Each gift pack also comes with coupons-with a total value of $20.00-for some of your favorite SC Johnson products. Use the coupons yourself or share with a friend. We've included coupons on products that are sure to freshen up your home and add some zip to your table.

This is a valid offer for the first 10,000 people only so don't delay!

Free Fresh Starts Gift Pack from SC Johnson

Zimini is the any time, any place, multi-platform digital marketing application for merchants and consumers. For consumers, Zimini provides highly personalized promotions, offers and coupons leaving the user's identity secure & private. For merchants, Zimini provides highly individualized digital promotions, offers and branding for both Web and storefront properties.

You tell Zimini about your interests (for example: what kind of food do you like, what kind of sports interest you, and what types of movies you like).

In just a few minutes, you can build a complete personal profile by pointing and clicking.  Zimini uses your interests to find relavant coupons, promotions and special offers.

All your coupons, promotions and special offers will be in your "My Coupons" inbox organized by category.  And you'll never have to worry about expired coupons and promotions; Zimini keeps your "My Coupons" inbox automatically up-to-date and separate from all your other stuff.

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